HØWL's journey started as most good stories begin, with cold beer and friends.
Though a regular occurrence throughout the years, this time was different. This time it was three people's ideologies coming together to raise themselves from their own frustrations. With common backgrounds in the creative industries, from film making & adventure photography to graphic design to music production, we knew we had the tools to create something awesome.
Put simply, we came to the conclusion that there weren't any UK brands that connected young creative adventurers (people like us) with their shared passion for the outdoor world. We knew we had to do something about this - HØWL was born that night.
HØWL is more than just a sweet t-shirt or beanie. HØWL is a community of likeminded people, a creative hub, a family unit, a badge of honour.
If you like what we're about, we'd love for you to join our journey.
To inspire you to live a more adventurous life outdoors.
Who are we?
We are a team of adventure photographers, film makers, explorers, adventure sports enthusiasts and, above all, doers. We work out of Camden, London, but like to escape the city as often as possible. Whether it’s heading down to the Alps for some snow, up to the Lakes for a hike or flying off to the Southern Californian coast line for a surf. You’ll likely see us itching to get away.
All of our products take inspiration from our mantra - CREATE | EXPLORE | WØNDER - 3 simple words we hope will get you as excited about our community and our gear as we are.
See you out there.